Sponsorship Opportunities
Tallahassee Highland Games
Florida’s premier Scottish cultural & athletic festival — home to the U.S. National Caber Toss Championship and Stones of Strength. Be part of the movement where strength meets heritage.
2027 planning notice: Sponsor benefits and VIP hospitality are being finalized. Written 2027 confirmation governs; the downloadable prior sponsor deck is provided for reference only.
The Spirit of the Highlands in the South
Established in 2023, THG is Florida’s premier cultural & athletic festival celebrating Scottish heritage through traditional sport and the arts. Sanctioned by the International Highland Games Federation, we unite elite athletes, clans, tourists, and families.
Verified by Downs & St. Germain Research.
A Place for Everyone
- 60% Florida-based, 40% visiting; 48% stay overnight; 27% travel 3+ hours
- 70% aged 28–54; average spend/day: $85–$160
- Entrepreneurs, executives, families, heritage tourists, strength-sport fans
Ideal for destination marketing, product alignment, and consumer engagement.
Choose Your Tier
Robert the Bruce — $5,000
The Face of the Field
- Exclusive naming rights to an athletics event
- Premier banner placement across 100+ yards of field fencing
- 12 two-day event tickets
- 6 VIP admissions and hospitality benefits (final 2027 inclusions pending)
- 2 VIP parking passes
- Logo on official event shirts & website
- Spotlight on social & email campaigns
- Swag item in competitor bags
William Wallace — $3,500
Be seen. Be heard. Stand tall.
- Premier festival signage
- 10 two-day event tickets
- 4 VIP admissions and hospitality benefits (final 2027 inclusions pending)
- 2 VIP parking passes
- Logo on official event shirts & website
- Mention on social & email campaigns
- Business card in competitor bags
Highland Hero — $2,500
Scotland’s gentle giant
- Festival signage
- 8 two-day event tickets
- 2 VIP admissions and hospitality benefits (final 2027 inclusions pending)
- 2 VIP parking passes
- Logo on official event shirts & website
- Business card in competitor bags
Legend of the Thistle — $1,000
Small in stature. Mighty in nature.
- 2 two-day event tickets
- 2 VIP admissions and hospitality benefits (final 2027 inclusions pending)
- 2 VIP parking passes
- Logo on official event shirts & website
- Social media posts
Team Tallahassee Corporation is a 501(c)(3). All contributions are tax-deductible to the extent allowed by law.
Hit These Dates for Maximum Exposure
Logos, ads, graphics for site, social, and email.
Banners, swag items, giveaways.
Apalachee Regional Park — Tallahassee, Florida.
Be Part of the Story
Showcase your brand to thousands of locals and visitors, with live and digital visibility across a culturally authentic, emotionally engaging festival.
Website: TallyHighlandGames.com | Instagram: @tallyhighlandgames | A project of Team Tallahassee Corp. (501(c)(3)), and the Tallahassee Highland Games Corporation.